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BETA - LAUNCHING 2026

The buddy you always needed at the grocery store.

85 million people across North America live with food allergies. Bud reads your labels in real time. No guessing.

11 Canadian Priority AllergensWorks on Private Label BrandsBilingual - English & French

Point your camera at any label. Bud reads it - front panel, nutrition facts, advisory warnings - and tells you whether the declared ingredients match your profile. No barcode needed. No outdated database. Just the truth, in seconds.

THE SCALE OF THE PROBLEM

Reading ingredient lists shouldn't feel like homework.

Squinting at 6-point type. Googling brand names mid-aisle. Texting a photo to a friend. There's a better way - and it starts with actually reading the label.

85M+

people in Canada & the US

Living with a food allergy or intolerance. One in thirteen.

3M

Canadians with food allergies

Of those, 600,000 face anaphylaxis risk. The stakes are not abstract.

30-40%

of Canadian groceries are private label

These brands change formulas silently. Barcodes can't tell you. Labels do.

HOW BUD WORKS

Two steps. Total clarity.

Step 01 - The Live Scan

Point. Scan. Know.

Open Bud, aim at any label, and read. Bud's vision layer captures the full text - ingredients, warnings, advisory notices, even the fine print. It handles crinkled bags, curved cans, and wet packaging. Real labels, not stock photos.

Analyzing...Compatible
Step 02 - Precision Matching

Your allergies. Your verdict.

Bud cross-references what it read against your personal allergy profile - all 11 Canadian priority allergens, cross-contact warnings, "may contain" notices, and hidden ingredient aliases. You get a clear verdict: Compatible, Caution, or Avoid. No ambiguity.

Learn more about the engine →
SEE BUD IN ACTION

Two minutes. The full picture.

Bud product trailer thumbnail
Watch the trailer

From label to verdict in seconds. Watch how Bud reads what other apps miss.

EVERYTHING YOU NEED

Everything you need. Nothing you don't.

Bud is more than a scanner. It's a complete safety layer for the aisle, the pantry, and the dinner table.

CORE

Your personal safety engine.

Set your allergens once. Bud applies them everywhere - every scan, every search, every swap. The engine checks ingredients, reads advisory statements, and flags hidden aliases like "casein" for dairy or "albumin" for egg. Nothing slips through.

PLUS

Found a problem? Find the fix.

Bud suggests compatible alternatives on the same shelf - same category, same store, no declared allergen. Shopping doesn't have to stop.

PLUS

Safety follows you online.

Shop at Loblaws.ca, Sobeys, or Amazon? The Bud extension checks ingredient lists before you add to cart. Same verdict engine, same peace of mind.
FULL ACCESS

Know what's in every product - officially.

Full ingredient breakdowns, allergen maps, formulation change alerts, and sourcing summaries. The ingredient list, explained.

FULL ACCESS

Your full food health picture.

Pantry tracking, exposure logs, symptom timelines, and shareable reports for your doctor or dietitian. Bud becomes a health record you actually want.
BUILT FOR CANADA AND THE USA

Most apps weren't built here.

Yuka has 80 million users - but its database was built for Europe. Fig raised $10 million - but it's US-only. Spoonful covers 75% of Canadian products. Bud is built for the full picture: Canadian allergen law, Canadian label formats, and the brands that stock Canadian shelves.

Canadian grocery shelf with private label products

11 Priority Allergens, Not 9

Canada requires labelling for mustard and sulphites. The US does not. Bud knows the difference. If you shop on both sides of the border, so does your safety profile.

Private Label, Finally Covered

Loblaws. Sobeys. Metro. Costco. No Name. The brands that fill most Canadian carts have the thinnest barcode coverage. Bud reads the label, not a database record that may not exist.

Bilingual by Design

Canadian law requires bilingual labelling. Bud reads both English and French simultaneously, ingredient by ingredient, so nothing hidden in the other column slips by.

Regional Formulas

The same product often has a different formula on Canadian shelves versus American. Bud flags when a product you trusted in the US has a different ingredient list here.

WHERE WE'RE GOING

Safety first. Then everything else.

Now - Beta

The core scan.

Phase 1 - Safety Check

  • Real-time label OCR
  • All 11 Canadian + 9 US allergens
  • Compatible / Caution / Avoid verdicts
  • Private label coverage
  • Bilingual label support
Q3 2026

Intelligence layer.

Phase 2 - Deeper Insights

  • Smart Swaps on the same shelf
  • Browser extension for online grocery
  • Truth Reports - product dossiers
  • Formulation change alerts
2027

Bio-feedback loop.

Phase 3 - Health OS

  • Symptom and exposure timeline
  • Health OS dashboard
  • Doctor report sharing
  • Personalised nutrition intelligence

Bring confidence back to the grocery aisle.

Bud is free to start. No credit card. No barcode scanner. Just point your phone at a label and know, in seconds, whether the declared ingredients match your profile.

Join 2,400+ people in early access. Beta launching 2026.

Read the story behind BUD →